Steve Morgan & Anne Hitch


Steve is RECOUP’s Technical Manager and is responsible for producing RECOUP’s annual Household Plastics Collection Survey, which provides an understanding of the latest recovery data, issues and opportunities for plastics recycling. Having worked on many consumer facing campaigns including schools programmes, delivering consumer insight research and management of a community recycling scheme.

Anne Hitch is responsible for RECOUP’s Pledge2Recycle Plastics Local Authority consumer campaigns and stakeholder engagement. Work includes on the go collection activations and education. Anne has also undertaken a range of consumer insight surveys and through a wide range of activations spends time talking to UK consumers about their confusion of plastic packaging and its recyclability.

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Household Plastics Kerbside Data and Reducing Consumer Confusion

Overview of the UK Household Plastics Collection Survey 2018 and an insight into the issues and opportunities for plastics recycling that the data indicates. An overview of consumer insight work conducted by RECOUP during 2018, as well as campaigns aimed at reducing consumer confusion on plastics recycling.


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